Pizza Hut Pikachu 172/SV-P is a unique Chinese-language Pokémon promotional card created through a collaboration between Pokémon and Pizza Hut in Hong Kong.
Unlike regular Pokémon TCG releases, this Pikachu was distributed as part of a Pizza Hut campaign rather than through a booster pack or a standard Pokémon card product.
The most recognizable feature is the Pizza Hut branding incorporated into the card’s design. Combined with its Hong Kong distribution and Traditional Chinese text, this makes 172/SV-P an interesting target for collectors of international Pokémon promos and corporate collaboration cards.
The promotion ran from October 31, 2024 to January 15, 2025, with the card distributed through participating Pizza Hut locations in Hong Kong.
Although 172/SV-P is a relatively modern promo compared with classic Japanese cards from the 1990s and early 2000s, it has already attracted international collector interest and PSA-graded examples.
In this guide, we’ll look at the card’s history, Pizza Hut collaboration, Hong Kong distribution, artwork, current price range, PSA 10 market, collecting potential, and what to check before buying.
Card Information
- Card: Pikachu
- Card Number: 172/SV-P
- Type: Pokémon Promo
- Language: Traditional Chinese
- Region: Hong Kong
- Promotion: Pizza Hut Campaign
- Release Period: October 31, 2024 – January 15, 2025
- Illustrator: OKACHEKE
- HP: 70
- Pokémon Type: Lightning
What Is Pizza Hut Pikachu 172/SV-P?
Pikachu 172/SV-P is a Traditional Chinese Pokémon promotional card released through a Pizza Hut campaign in Hong Kong.
It is not a Japanese promo card, despite the fact that Japanese Pokémon collectors are increasingly interested in it.
The card belongs to the Chinese-language Pokémon TCG market and was specifically distributed through a Pizza Hut promotion.
That distribution history is an important part of the card’s appeal.
Instead of opening booster packs or purchasing a regular Pokémon TCG product, collectors originally had to participate in the Pizza Hut campaign to obtain the promotional card.
This gives 172/SV-P a different collecting story from ordinary set cards.
Pizza Hut × Pokémon Collaboration
The Pizza Hut Pikachu promotion ran in Hong Kong from October 31, 2024 through January 15, 2025.
The promotional card was offered as part of a Pizza Hut campaign involving qualifying pizza purchases.
This means the card was connected directly to a real-world food promotion rather than a conventional Pokémon TCG release.
Corporate promotions like this are particularly interesting to collectors because the history of the card is tied to a specific company, country, and period.
In this case, the combination is:
Pokémon × Pizza Hut × Hong Kong × Traditional Chinese × Promotional Card
That combination makes 172/SV-P immediately recognizable as something different from a standard Pikachu release.
The Pizza Hut Logo Is the Key Feature
The defining characteristic of 172/SV-P is the presence of Pizza Hut branding within the promotional design.
Corporate logo cards have become an increasingly interesting area of Pokémon collecting.
Over the years, Pokémon has collaborated with numerous companies and brands, producing cards that are connected to specific products, campaigns, restaurants, retailers, airlines, and other businesses.
Pizza Hut Pikachu fits directly into this category.
For collectors building a corporate collaboration Pokémon collection, the logo is arguably just as important as the Pikachu itself.
It also makes the card much easier to distinguish from other Pikachu promos once you know what to look for.
Illustrated by OKACHEKE
The artwork for Pikachu 172/SV-P is credited to OKACHEKE.
Pikachu is shown against an urban-style background, giving the card a different atmosphere from many standard Pikachu promotional releases.
The combination of Pikachu, the city setting, and Pizza Hut branding gives the card a strong commercial-collaboration identity.
This is one reason the card can appeal to two different types of collectors: people who collect Pikachu cards and collectors who specifically target corporate collaboration promos.
This Is a Traditional Chinese Pokémon Card
One of the most important things to understand when searching for this card is that 172/SV-P is not a Japanese-language card.
It was released for the Hong Kong market in Traditional Chinese.
International sellers may use several different descriptions for the same card, including:
- Pikachu 172/SV-P
- Pizza Hut Pikachu
- Pizza Hut Pikachu Promo
- Chinese Pikachu 172/SV-P
- Hong Kong Pizza Hut Promo
- Pikachu Pizza Hut Campaign
When searching for the card, 172/SV-P is the most useful identifier.
If you search only for “Pizza Hut Pikachu,” you may also encounter other Pizza Hut Pokémon promotions from different years.
Pizza Hut Pikachu 172/SV-P Price Guide
The market for this card is still developing, and prices can vary depending on condition, grading, seller location, and market availability.
Reference market figures have shown a significant difference between raw and PSA-graded examples.
| Condition | Reference Price |
|---|---|
| Raw | ≈ $50–60 |
| PSA 9 | ≈ $100+ |
| PSA 10 | ≈ $300–400 |
One reference point places raw copies at approximately $58 and PSA 10 copies at approximately $393.
These figures should be treated as market references rather than guaranteed selling prices.
Affiliate Disclosure: As an eBay Partner Network affiliate, I may earn a commission from qualifying purchases at no additional cost to you.
Actual transactions can differ depending on the timing of the sale, card condition, grading population, exchange rates, and the number of buyers looking for the card at that moment.
PSA 10 Price and Why the Premium Matters
The difference between raw and PSA 10 examples is one of the most interesting aspects of this card’s current market.
A raw copy may be available for around $50–60, while PSA 10 examples have appeared in the several-hundred-dollar range.
This creates a substantial premium for collectors who specifically want a perfectly preserved example.
As with any modern promo, however, PSA 10 prices should not automatically be interpreted as a guaranteed investment return.
Grading premiums can change as more copies are submitted and the PSA population increases.
For collectors considering a raw copy with the intention of grading it, the following details are particularly important:
- Surface scratches
- Print lines or printing defects
- Corner condition
- Edge whitening
- Centering
- Back whitening
- Any dents or indentations
A card that looks excellent in a small marketplace photograph can still have condition issues that become obvious under strong lighting.
Why Collectors Are Interested in Pizza Hut Pikachu
There are several different reasons why collectors may want 172/SV-P.
- Pikachu: One of the most collected Pokémon in the hobby.
- Corporate collaboration: The Pizza Hut branding gives the card a distinctive identity.
- Hong Kong exclusivity: The card was distributed through a regional campaign.
- Traditional Chinese: It represents the Chinese-language Pokémon TCG market.
- Promo distribution: It was not obtained from a normal booster pack.
- OKACHEKE artwork: The card has a distinctive illustration.
These characteristics make the card interesting even for collectors who do not normally collect Chinese Pokémon cards.
Pizza Hut Pokémon Promos as a Collection Theme
One particularly interesting way to collect this card is to treat it as part of a broader Pizza Hut × Pokémon collection.
The 2024 Hong Kong Pikachu is not the only Pokémon promotion associated with Pizza Hut.
Additional Pizza Hut-related Pokémon promotions appeared in later years, including campaigns connected with Hong Kong, Macau, and Taiwan.
This means collectors can potentially build a timeline of Pizza Hut Pokémon collaborations rather than collecting 172/SV-P in isolation.
From a collecting perspective, this creates a different objective from simply completing a Pokémon TCG set.
You can instead collect by company, country, campaign, or year.
Pizza Hut is therefore an interesting example of how corporate Pokémon promotions can become their own specialized collecting category.
2024 Hong Kong Promo vs. Later Pizza Hut Promotions
Collectors should be careful when searching for Pizza Hut Pokémon cards because later campaigns may feature different cards.
The easiest way to distinguish the card covered in this article is the card number:
172/SV-P
Do not rely solely on the phrase “Pizza Hut Pikachu.”
Different Pizza Hut campaigns can produce different cards, and sellers may use similar titles for completely different releases.
Always compare the card number, language, artwork, and campaign details before purchasing.
Where to Buy Pizza Hut Pikachu 172/SV-P
For international collectors, eBay is one of the easiest marketplaces to monitor for this card.
Because 172/SV-P was distributed in Hong Kong, availability outside the region can be inconsistent. eBay can therefore be useful for finding both raw copies and graded examples from international sellers.
When searching, try several combinations of keywords:
- Pikachu 172/SV-P
- Pizza Hut Pikachu 172/SV-P
- Pizza Hut Pikachu Promo
- Chinese Pikachu 172/SV-P
- Hong Kong Pizza Hut Pokémon
Prices and availability can change frequently. Always check the seller’s photographs, card number, language, condition, shipping cost, and return policy before purchasing.
What to Check Before Buying
There are several details worth checking before purchasing 172/SV-P.
- Confirm the card number is 172/SV-P.
- Confirm that the Pokémon is Pikachu.
- Check for the Pizza Hut branding.
- Confirm that the card is the Traditional Chinese version.
- Compare the artwork with reliable reference images.
- Inspect the surface for scratches or print defects.
- Check the corners and edges for whitening.
- Inspect the back of the card as well as the front.
- For graded cards, verify the PSA label and certification details.
Because multiple Pizza Hut Pokémon promotions exist, the 172/SV-P number should be treated as essential when buying this specific card.
Is Pizza Hut Pikachu a Good Long-Term Collectible?
It is still too early to establish a long-term price trend for this relatively modern promotional card.
Unlike vintage Japanese promos from the 1990s, 172/SV-P has not had decades of market history.
Its future collector demand will depend on several factors, including:
- How many copies remain in circulation.
- How many collectors pursue Chinese-language Pokémon cards.
- Demand for corporate collaboration promos.
- The number of PSA 10 examples in the market.
- Future Pizza Hut × Pokémon collaborations.
- Overall demand for Pikachu promotional cards.
For that reason, it is better to view 172/SV-P primarily as a specialized collectible rather than assuming a particular future price.
The corporate history and regional exclusivity are likely to remain important parts of its appeal regardless of short-term price movements.
Why Hong Kong Promos Are Interesting to Collect
Japanese Pokémon cards receive enormous attention from international collectors, but the Pokémon TCG has expanded far beyond Japan.
Hong Kong promotional cards offer collectors an opportunity to explore a different part of Pokémon TCG history.
Traditional Chinese cards can be particularly interesting when they are connected to regional campaigns that were unavailable to collectors in Japan or North America.
172/SV-P is a good example of this phenomenon.
The card combines a globally recognizable character, an international restaurant brand, and a specific regional promotion into one collectible.
That makes it much more than simply another Pikachu card.
Frequently Asked Questions
What is Pikachu 172/SV-P?
Pikachu 172/SV-P is a Traditional Chinese Pokémon promotional card distributed through a Pizza Hut campaign in Hong Kong.
Is Pizza Hut Pikachu 172/SV-P a Japanese card?
No. It is a Traditional Chinese-language promotional card associated with the Hong Kong market.
When was the Pizza Hut Pikachu distributed?
The campaign ran from October 31, 2024 to January 15, 2025 in Hong Kong.
How much is Pizza Hut Pikachu 172/SV-P worth?
Reference market prices have placed raw copies around $50–60, while PSA 10 examples have appeared around the $300–400 range. Actual prices vary depending on condition, seller, timing, and market demand.
What makes 172/SV-P special?
The card combines Pikachu with Pizza Hut branding and was distributed through a Hong Kong campaign. Its Traditional Chinese language and corporate collaboration history make it different from standard Pikachu cards.
Is Pizza Hut Pikachu a rare card?
It is a regional promotional card with a limited distribution period, but an exact surviving population should not be assumed without reliable population data.
Where can I buy Pizza Hut Pikachu 172/SV-P?
eBay is one of the easiest international marketplaces to monitor. Because availability can be inconsistent, collectors may need to check listings periodically.
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Final Thoughts
Pizza Hut Pikachu 172/SV-P is an unusual modern Pokémon promo that combines several collectible themes in a single card.
It is a Traditional Chinese Pokémon card from Hong Kong, was distributed through a Pizza Hut campaign, and features distinctive Pizza Hut branding alongside Pikachu.
The card’s relatively recent release makes it very different from classic Japanese promos, but its regional distribution and corporate collaboration history give it a clear identity within the modern Pokémon collecting market.
Reference prices currently show a meaningful difference between raw and PSA 10 examples, although the market is still developing and prices should be evaluated using actual sales rather than asking prices alone.
For collectors interested in Pikachu, Chinese Pokémon cards, Hong Kong exclusives, or corporate collaboration promos, 172/SV-P is a card worth knowing.
And if Pizza Hut continues collaborating with Pokémon in different regions, collecting the various Pizza Hut promotions by year and country could become an interesting specialized collection of its own.
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